Senior Design Manager
- Support design managers and cross-team priorities
- Resolve capacity and quality constraints across teams
- Develop consistent hiring and people support
Senior Design Manager
- Abilities
- 19
- Core
- 7
- Skills
- 48
What the role expects
Each ability shows how far this role takes it: from Understanding, to Achievement in real work, to Demonstration, where you help others.
People3 abilities · 7 skills
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Coach designersCoreDemonstration
Own effective design development support and coach other mentors or managers to adapt their approach to individual needs. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app -
Hire and shape design teamsCoreDemonstration
Own design organisation choices and coach managers to recruit fairly, clarify responsibilities and review whether capacity meets the work. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app -
Lead a design teamCoreDemonstration
Own dependable design management and coach managers to address performance, wellbeing and organisational constraints fairly. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app
Communication2 abilities · 5 skills
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Align design stakeholdersCoreDemonstration
Own alignment through difficult design tradeoffs and coach others to resolve conflicting expectations constructively. Apply this to the outcomes and working conditions of several design teams.
4 skills · 2 practice tasks · your starting point in the app -
Explain design decisionsCoreDemonstration
Own design communication across boundaries and coach colleagues to explain difficult decisions and unresolved risks clearly. Apply this to the outcomes and working conditions of several design teams.
3 skills · 3 practice tasks · your starting point in the app
Collaboration3 abilities · 7 skills
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Collaborate inclusivelyCoreDemonstration
Own inclusive design working practices and coach colleagues to recognise and remove barriers to participation. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app -
Follow through on commitmentsElectiveDemonstration
Own reliable design collaboration across dependencies and coach colleagues to negotiate commitments without relying on line authority. Apply this to the outcomes and working conditions of several design teams.
4 skills · 2 practice tasks · your starting point in the app -
Welcome different perspectivesElectiveDemonstration
Own constructive resolution of design disagreements and coach others to make room for perspectives that challenge their assumptions. Apply this to the outcomes and working conditions of several design teams.
4 skills · 2 practice tasks · your starting point in the app
Strategy2 abilities · 4 skills
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Carry vision into deliveryCoreDemonstration
Own a design direction across connected experiences and coach colleagues to translate it into consistent delivery choices. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app -
Balance user and business needsElectiveAchievement
Compare design options against customer needs, business goals and implementation constraints, then check the selected tradeoff.
4 skills · 2 practice tasks · your starting point in the app
Delivery3 abilities · 7 skills
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Adapt designs to evidenceElectiveAchievement
Revise a design decision using relevant evidence, recording the tradeoff and checking the effect in real work.
3 skills · 3 practice tasks · your starting point in the app -
Break down design problemsElectiveAchievement
Frame a complex design problem as connected questions and testable increments while preserving important system constraints.
4 skills · 2 practice tasks · your starting point in the app -
Progress uncertain workElectiveAchievement
Choose and complete a useful next design step under uncertainty, making assumptions and delivery constraints explicit.
3 skills · 2 practice tasks · your starting point in the app
Design craft5 abilities · 10 skills
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Design accessible experiencesElectiveAchievement
Design and evaluate accessible product flows with relevant specialists and users, addressing barriers and documenting unresolved limitations.
4 skills · 1 practice task · your starting point in the app -
Design clear interfacesElectiveAchievement
Deliver coherent interface flows and visual decisions, including error and recovery states, and refine them through critique and user evidence. Apply this to the outcomes and working conditions of several design teams.
5 skills · 3 practice tasks · your starting point in the app -
Design reusable patternsElectiveAchievement
Reuse or extend documented components and patterns with clear states, constraints and implementation guidance. Apply this to the outcomes and working conditions of several design teams.
4 skills · 3 practice tasks · your starting point in the app -
Improve from real useElectiveDemonstration
Own ongoing experience evaluation and coach teams to combine craft review, user evidence and outcome measures responsibly. Apply this to the outcomes and working conditions of several design teams.
4 skills · 1 practice task · your starting point in the app -
Prototype alternativesElectiveUnderstanding
Explain how prototype fidelity and testing approach should follow the design question rather than visual polish.
4 skills · 1 practice task · your starting point in the app
Insight1 ability · 8 skills
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Design from user evidenceElectiveDemonstration
Own the use of user evidence in design decisions and coach colleagues to challenge assumptions without overstating findings. Apply this to the outcomes and working conditions of several design teams.
3 skills · 2 practice tasks · your starting point in the app
See where you stand against Senior Design Manager.
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