Chief Operating Officer
She Can Do
Absa XDC speaker
Girls Invent Tomorrow
Inez Patel
A purpose-driven design leader with more than a decade in UX, product strategy and inclusive innovation across financial services, and co-founder of She Can Do.
Top 30 Young Mandelas
At a glance
- At Growth Notes
- Chief Operating Officer: operations, finance, governance and partnerships
- Design leadership
- Experience Design Director, Absa Personal and Private Banking: the Absa Banking App, Rewards, Savings & Investments and Digital Value-Added Services

- Community
- Co-founded She Can Do in 2019 with Masetshaba Motshegoa and Kate van Niekerk; Director of Girls Invent Tomorrow


- Grounded in
- UX customer research and strategy; community building, design leadership and high-performing teams
Recognition
- 2026Wired4Women’s 100 Influential Women in Tech
- 2025News24 Top 30 Young Mandelas
- HonoureeMail & Guardian 200 Young South Africans
Building a highly skilled, diverse and fair design industry in South Africa.

